Jim Beam White Label has been made to the same formula since 1795.
It undergoes distillation at lower temperatures and is then aged for 4 years in oak barrels to create a smooth and mellow flavour.
As a 4 year old, little wood is evident in its flavour. Instead it shows its cereal roots and a foxy quality from its wild yeast strain. This gives Jim Beam White a unique flavour not apparent in other Jim Beam products.
It is a bourbon of finesse and subtelty, neither light nor heavy. It is mellow and just perfect.